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Events

BTOBET to unveil its 3rd Generation Player-Centric Betting Platform at ICE London

Monday 13 de January 2020 / 06:07

2 minutos de lectura

(Malta).- BtoBet is set to take centre stage at ICE London, stand S1-320, with the industry’s leading platform provider unveiling its third generation Neuron 3 betting platform.

BTOBET to unveil its 3rd Generation Player-Centric Betting Platform at ICE London

  • “The new platform will place operators in the advantageous position to truly address the entire player journey, and increasing the player lifetime value”


BtoBet’s Chief Executive Officer, Alessandro Fried, states that the platform aims to deliver a betting ecosystem that perfectly adapts to today’s player demands, throughout all the stages of the player lifecycle, as they seek a wider betting experience.


Neuron 3 is the result of a lengthy analysis of the player’s behaviour and the operator’s ability to address their needs in the minimal time-to-market. We are confident that the new platform will place operators in the advantageous position to truly address the entire player journey, and increasing the player lifetime value.”


Fried further added that success for any bookmaker resides in augmenting his target customers’ engagement with the product he offers.


“We are addressing this by providing operators with the core technology to facilitate their player interactions in placing their bet, whatever the device, place, time, and communicative channels of choice in a player-centric environment. The end result will be a betting experience with an accentuated entertainment perspective based on the seamless transition of the core technology to adapt to the various scenarios characterizing the players’ behaviour at a granular level.”


Download the Industry Report “A Player-First Approach” for a better insight, and schedule a meeting for an exclusive demonstration of the new Neuron 3 platform at Stand S1-320.

Categoría:Events

Tags: btobet, betting software, ICE, ICE London, Clarion Gaming,

País: Malta

Event

G2E - Las Vegas 2025

06 de October 2025

Air Dice Unveils 10 New Game Innovations at G2E 2025, Showcasing Volatility Control and Shifter™ Mechanics

(Las Vegas, SoloAzar Exclusive).- At G2E 2025, Air Dice made a strong impression with the debut of ten new game releases and upcoming titles. Erkki Nikunen, Partner and CBDO, highlighted the company’s focus on player-driven features. With a winter-themed “Nord Legends” booth and growing interest from sweepstakes operators, Air Dice reinforced its position as a creative force in regulated markets and Dice Placement games worldwide.

Thursday 16 Oct 2025 / 12:00

Zitro Delivers Its Most Spectacular Showcase Yet at G2E Las Vegas 2025

(Madrid).- Zitro Unveils FANTASY Cabinet and Expands Game Portfolio at G2E Las Vegas 2025.

Thursday 16 Oct 2025 / 12:00

Merkur Group Strengthens United States Presence with Successful G2E 2025 Showcase

(Lübbecke/Las Vegas).- Merkur Group marked a standout appearance at the Global Gaming Expo (G2E), attracting high visitor numbers and strong interest in its portfolio. The German gaming specialist reinforces its position in North America, presenting its extensive product range to industry professionals from around the world.

Wednesday 15 Oct 2025 / 12:00

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